Maybelline LFW

Brief --- To create an unmissable experience for friends to come together and check out the latest looks.

Solution --- A CD developed the concept ‘Flaunt the flutter’ that encapsulated the sense of excitement on a night out. The space was a showcase of the latest Maybelline mascara complete with make stations, offers for visitors and a photo booth to capture your perfect look.

The design stage began with understanding the space and working with a CD to bring her moodboard and idea to life. I started with materials and laying out several floor plans making sure the space had a natural flow to it.

Experiential space
Role --- Senior Designer
Software --- Photoshop & C4D